Legal Policies
Nook Willow Trail is committed to transparency about how we collect, use, and protect your personal data — and your rights as a user and customer.
Privacy Policy
This Privacy Policy explains how Nook Willow Trail Co., Ltd. ("we", "us", "our") collects, uses, and protects personal information when you visit cleanbeutyjapan.com ("the Site"). We comply with Japan's Act on the Protection of Personal Information (APPI) and apply GDPR principles for international users.
1. Data Controller
Corporate Registration No. 0104-01-199823
1-chōme-5-1 Nakachō, Meguro City, Tokyo 153-0065, Japan
Email: beautycleanjp@nookwillowtrail.com
Phone: +81 3-3861-2521
2. Personal Data We Collect
We collect information in the following categories:
| Category | Examples | Source |
|---|---|---|
| Identity Data | Full name | Contact forms, newsletter sign-ups |
| Contact Data | Email address, phone number | Forms, account registration |
| Usage Data | Pages visited, time on site, click paths | Cookies, analytics tools |
| Device Data | IP address, browser type, OS | Server logs, cookies |
| Quiz Data | Skin type, concerns (anonymised) | AI Skin Quiz (local processing) |
| Communication Data | Message content from contact form | Contact Us page |
AI Skin Quiz: Quiz answers are processed locally in your browser. We do not transmit or store quiz responses on our servers unless you explicitly request a saved report by providing your email.
3. How We Use Your Personal Data
We process personal data only for specified, lawful purposes:
- Service Delivery: Sending requested newsletters, responding to enquiries, and providing quiz functionality.
- Personalisation: Tailoring content recommendations based on reading history (anonymised analytics only).
- Analytics: Understanding site usage to improve content quality and user experience.
- Marketing Communications: Sending AI skincare digests to subscribers who have provided explicit consent. You may unsubscribe at any time.
- Legal Compliance: Retaining records as required by Japanese corporate and tax law.
- Security: Detecting and preventing fraudulent or abusive activity.
Legal Basis (GDPR/APPI): Consent (newsletter, quiz results email); Contractual necessity (responding to contact requests); Legitimate interests (security, analytics); Legal obligation (record-keeping).
5. Cookies & Tracking
We use the following categories of cookies:
| Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Site functionality, security | Session |
| Analytics | Aggregated usage statistics (anonymised) | 13 months |
| Preference | Language, theme settings | 12 months |
You can manage or withdraw cookie consent at any time via your browser settings. Withdrawing analytics cookies does not affect site functionality.
6. Your Rights
Under APPI (Japan) and GDPR principles, you have the right to:
- Access: Request a copy of the personal data we hold about you
- Rectification: Ask us to correct inaccurate or incomplete data
- Erasure: Request deletion of your personal data ("right to be forgotten")
- Restriction: Ask us to restrict processing in certain circumstances
- Portability: Receive your data in a commonly used, machine-readable format
- Object: Object to processing based on legitimate interests or for direct marketing
- Withdraw Consent: Withdraw any previously given consent at any time
To exercise any right, email beautycleanjp@nookwillowtrail.com with the subject line "Data Rights Request". We will respond within 30 days.
7. Data Retention
We retain personal data only for as long as necessary:
- Newsletter subscriber data: Until unsubscription + 30 days
- Contact form submissions: 12 months from last interaction
- Analytics data: 13 months (anonymised after 6 months)
- Financial / legal records: 7 years as required by Japanese commercial law
8. Children's Privacy
Our Site and services are not directed to individuals under 16 years of age. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us immediately and we will delete it promptly.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be announced on the Site and, where appropriate, notified to subscribers by email. The "Last Updated" date at the top of this page will always reflect the current version.
10. Contact & Complaints
For any privacy-related question, request, or complaint, contact our Data Protection Officer:
Nook Willow Trail Co., Ltd.
1-chōme-5-1 Nakachō, Meguro City, Tokyo 153-0065, Japan
Email: beautycleanjp@nookwillowtrail.com
Phone: +81 3-3861-2521
If you are unsatisfied with our response, you have the right to lodge a complaint with the Personal Information Protection Commission (PPC) of Japan.
Terms of Service
These Terms of Service ("Terms") govern your use of the Nook Willow Trail website and services operated by Nook Willow Trail Co., Ltd. By accessing our Site, you agree to these Terms. If you disagree, please discontinue use.
1. Acceptance of Terms
By accessing cleanbeutyjapan.com, you confirm that you are at least 16 years of age and have the legal capacity to enter into these Terms. If you are accessing the Site on behalf of an organisation, you represent that you have authority to bind that organisation.
2. Description of Services
Nook Willow Trail provides:
- Editorial articles and blog posts on AI, machine learning, and skincare science
- An interactive AI Skin Quiz providing personalised skincare guidance
- A free newsletter subscription service
- Information and resources about the Japanese and global beauty industry
3. Intellectual Property
All content on this Site — including text, images, graphics, logos, and software — is the exclusive property of Nook Willow Trail Co., Ltd. or its licensors and is protected by Japanese copyright law and international treaties.
- You may share individual articles with attribution and a link to the original URL
- You may not republish, redistribute, or sell our content without written permission
- You may not scrape, crawl, or automate data collection from this Site
4. User Conduct
You agree not to:
- Use the Site for any unlawful purpose or in violation of applicable Japanese or international law
- Submit false, misleading, or harmful information via any form
- Interfere with the Site's security, infrastructure, or other users
- Attempt to gain unauthorised access to any system or database connected to this Site
- Use automated bots or scrapers to collect content or data
5. Limitation of Liability
To the maximum extent permitted by applicable law, Nook Willow Trail Co., Ltd. shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the Site or reliance on any content herein.
The AI Skin Quiz results are informational suggestions only. We make no warranties regarding the suitability of any skincare routine for your individual circumstances.
6. Third-Party Links
Our Site may contain links to third-party websites. We do not endorse, control, or assume responsibility for the content, privacy practices, or accuracy of any third-party site. Accessing third-party links is at your own risk.
7. Governing Law & Jurisdiction
These Terms are governed by the laws of Japan. Any disputes arising from these Terms shall be subject to the exclusive jurisdiction of the Tokyo District Court, Japan. This does not affect any statutory rights you may have under your local consumer protection laws.
8. Modifications to Terms
We reserve the right to modify these Terms at any time. Updated Terms will be posted on this page with a revised effective date. Continued use of the Site after any modifications constitutes acceptance of the revised Terms. We encourage you to review this page periodically.
9. Contact
1-chōme-5-1 Nakachō, Meguro City, Tokyo 153-0065, Japan
Email: beautycleanjp@nookwillowtrail.com
Refund Policy
This policy outlines the refund terms for any paid products or premium services offered by Nook Willow Trail Co., Ltd. We are committed to fair and transparent refund practices.
1. Free Services
The majority of Nook Willow Trail's services — including all articles, the AI Skin Quiz, and the newsletter — are provided completely free of charge. No payment is required, and no refund mechanism is applicable to these services.
2. Premium Digital Products
Where we offer paid digital products (such as premium skincare guides, research reports, or advanced quiz features), the following refund terms apply:
| Product Type | Refund Window | Conditions |
|---|---|---|
| Digital Downloads (PDFs, Reports) | 14 days from purchase | If file is defective or content materially misrepresented |
| Premium Newsletter Subscription | 30 days from first charge | Full refund, no questions asked |
| One-Time Digital Guides | 7 days from purchase | If content is significantly different from description |
3. How to Request a Refund
To request a refund, please contact us within the applicable refund window:
- Email: beautycleanjp@nookwillowtrail.com
- Subject line: "Refund Request — [Order ID or Product Name]"
- Include: Your full name, email used for purchase, order confirmation number, and reason for refund request
We will acknowledge your request within 2 business days and process eligible refunds within 10 business days of approval.
4. Refund Processing
Approved refunds will be returned via the original payment method. Processing times may vary:
- Credit / Debit Cards: 5–10 business days (depending on your bank)
- PayPay / Convenience Store Payment: 3–7 business days
- Bank Transfer: 3–5 business days
We do not charge any administrative fees for processing legitimate refund requests.
5. Non-Refundable Items
The following are not eligible for refunds:
- Services that have been fully delivered and consumed
- Products purchased more than 30 days ago (unless there is a product defect)
- Promotional or discounted items where the refund exclusion was clearly stated at the time of purchase
- Requests made on the basis of personal preference for content style rather than material defect
6. Chargebacks
We encourage you to contact us directly before initiating a chargeback with your bank. Most issues can be resolved quickly and amicably. Unresolved chargebacks may affect your ability to purchase future products from Nook Willow Trail.
7. Consumer Rights
Nothing in this Refund Policy limits your statutory consumer rights under Japan's Consumer Contract Act or the Act on Specified Commercial Transactions. If you believe your statutory rights have been violated, you may contact the National Consumer Affairs Center of Japan (NCAC).
8. Contact Us
1-chōme-5-1 Nakachō, Meguro City, Tokyo 153-0065, Japan
Email: beautycleanjp@nookwillowtrail.com
Phone: +81 3-3861-2521
Response Time: Within 2 business days (Mon–Fri, 9:00–18:00 JST)
Questions About Our Policies?
Our team is happy to clarify any aspect of our privacy practices, terms, or refund procedures.
Contact Our Team →